You do not require a high -quality camera to start making youtube videos, you can also use your phone or any other device that you have with a camera to make a video. Youtube videos can be of any time, formal, casual, etc. If you are a beginner who has always wanted to start a […]
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Indian fashion bloggers influence a wide range of people over the internet. Fashion is an important aspect of people’s lives. The way they dress and present themselves talks about their personality, color preference and sometimes reflects the mood of the person. As the social media platform is growing, many bloggers have started emerging and experimenting
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Berger Paints is a well-known wall and home paint manufacturing company with a significant brand presence in India. Like all other established brands, they have a working digital media presence, and their marketing strategy includes lead generation, customer relationship management, brand or product cognizance, increasing engagement, and brand recall. In the lockdown period, they used
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The covid-19 situation and the ensuing pandemic has put a wrench into everybody’s plans. All businesses have seen severe losses of client base, profits, and expansion targets. Naturally, the campaigns or adverts in social media had to be changed to fit into normal situations. With the continuously changing buying capacities of the consumers, the business
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The International Friendship Day of 2020 was on the 2nd day of August. Keeping the new normal in mind, the campaigns of friendship day by different companies had something novel to see and enjoy. Here are some of the online campaigns that attracted attention and were watched more than once by the netizens. Comedy Central
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Halloween, or all hallows eve, is not celebrated as much in India, as it is in the west; but it is fairly popular among the younger crowd. The pumpkin carvings, jack o’ lanterns, parties, candles and costumes, trick or treats, all are tapped into by the famous brands. The imagery of pizza hut, horror stories
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Shahrukh khan, aka King Khan, is a household name in the Indian scenario. Not only he has a whole list of great films in his career but is also a known face in the advertisement and product promotion sector. Among them, a few demands special mention, because of their content, artistic value, and audience reach.
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Katrina Kaif, or as she is known by her fans, Kat, has come a long way from acting in blink-and-miss roles to one of the most effective influencers in India. Advertisement companies choose their model according to their traits and how they are looked upon in real-life. Katrina Kaif is portrayed as her social dimension
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Any brand today has to have a distinct social media presence, and the IPL team of Royal Challengers Bangalore has a distinctive presence, just as their jersey color- fiery red hue and tints of gold. They use the positives of their team to their hilt, from the star power of their captain Virat Kohli, candid
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Kolkata Knight Riders, or as they are more known as, KKR, has become the representative of Bengal in the Indian premier league. Being the face of a place associated with most things cultural, their marketing strategy would have to be separate from other people. The Kolkata Knight Rider’s marketing strategy relies on the sentiments by
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